let's face it, the reason we buy half the stuff we do is because we see it, we like it, and we can't wait to have it.Shopping around for bargains takes a lot of self control and patience, especially if you're talking about a woman looking for a new dress.
If she already knows what she wants, chances are, she is not going to be willing to settle for anything less than that.
Fashion is a funny thing. it is more of a picture on someone's head than any actual tangible style, and once that woman sees herself in that dress and likes it, there is very little you can do about it.
Link: Bargain Shopping 101 (fashion); Get 2 Buy Now